THE OBVIOUS TOTAL SUPPLIER OF SEAFOOD

About us

About us

THE OBVIOUS TOTAL SUPPLIER OF SEAFOOD

About us

We know seafood inside out

We know seafood inside out

Behind good seafood, there is knowledge. About the raw ingredient, the quality, the handling, and the people who will serve it. At Sjömat, we combine long experience with curiosity and a desire to constantly develop our offering.

Assortment
Fish & seafood

Assortment
Fish & seafood

Customers
Shop & Restaurant

Customers
Shop & Restaurant

Market
Sweden

Market
Sweden

Where knowledge meets raw material

At Sjömat, the knowledge resides in both the people and the raw material. Fish and seafood require knowledge and care throughout the entire chain – from catch and farming to processing, delivery, and preparation. This is where our collective experience makes a difference.

We know seafood inside out. We know the raw materials, the market, and our customers' daily lives. Therefore, our offer is about more than just delivering the right product at the right time. We help our customers find the right solutions, develop their offering, and get more out of the seafood they sell and serve.

And we don't keep this knowledge to ourselves. Through advice, workshops, and inspiration, we want to make it easier to succeed with seafood – from the fish counter to the restaurant and on to the consumer.

Our history

Three strong brands became one

1993

Savolax is founded.

1995

Fiskgrossisten i Lysekil is founded.

2013

AB Sjömat Skandinavien is founded.

2024

Sjömat Skandinavien, Fiskgrossisten in Lysekil, and Savolax are merging to form Sjömat Group Sweden.

2025

Sjömat becomes exclusive supplier of Skagen Salmon in Sweden

2025

Wins procurement and becomes supplier to DAGAB, Hemköp & City Gross

2026

New sales organization starts in Stockholm

2026

We win the lobster auction

2026

The seafood bar in Söderhallarna opens

1993

Savolax is founded.

1995

Fiskgrossisten i Lysekil is founded.

2013

AB Sjömat Skandinavien is founded.

2024

Sjömat Skandinavien, Fiskgrossisten in Lysekil, and Savolax are merging to form Sjömat Group Sweden.

2025

Sjömat becomes exclusive supplier of Skagen Salmon in Sweden

2025

Wins procurement and becomes supplier to DAGAB, Hemköp & City Gross

2026

New sales organization starts in Stockholm

2026

We win the lobster auction

2026

The seafood bar in Söderhallarna opens

1993

Savolax is founded.

1995

Fiskgrossisten i Lysekil is founded.

2013

AB Sjömat Skandinavien is founded.

2024

Sjömat Skandinavien, Fiskgrossisten in Lysekil, and Savolax are merging to form Sjömat Group Sweden.

2025

Sjömat becomes exclusive supplier of Skagen Salmon in Sweden

2025

Wins procurement and becomes supplier to DAGAB, Hemköp & City Gross

2026

New sales organization starts in Stockholm

2026

We win the lobster auction

2026

The seafood bar in Söderhallarna opens

Our vision

We will be the obvious full-service supplier of seafood

Our vision

We will be the obvious full-service supplier of seafood

Our vision

We will be the obvious full-service supplier of seafood

Our values

Mutuality

Making all parties winners is a strong driving force. We value collaboration, generosity, and respect between employees and partners. By being responsive and seeing things from both perspectives, we make better decisions.

Courage

We encourage taking initiative, daring to try new ways and ideas. We talk with each other and not about each other. We give a high degree of freedom while expecting responsibility, loyalty, consequential thinking, and decisiveness.

Passion

Our success is founded on a strive to spread energy through a strong commitment and interest in our surroundings. We are curious and humble, and strive to build trust in every situation. When we feel passion, results and profitability improve.

Focus

We see knowledge and learning as among the most important tools for creating value. We ensure that we have good insight into what is important and base decisions on facts and actual knowledge, complemented by past experience and intuition.

We shall be the obvious full-service provider of seafood

© 2026 Sjömat Group AB

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