Education

Education

Education

We share our knowledge

Seafood is not just a supplier, we are a knowledge partner. We are happy to educate your staff, so you can create more satisfied customers and guests.

Fish and seafood are delicate products that require careful and competent handling, from catch to serving. By sharing our deep industry knowledge, we help your staff handle, present, and sell seafood with confidence and pride.

What the workshop gives you

Better handling

The right cold chain, proper storage, and correct hygiene for optimal shelf life and quality.

Increased product knowledge

Knowledge of species, seasons, origin, and cooking methods.

More secure staff

Employees who dare to recommend, answer questions, and generate additional sales.

More satisfied customers and guests

When the staff know their craft, it shows in every meeting.

Reduced waste

Better handling results in less waste and better profitability.

For whom?

We educate staff in grocery stores, restaurants, and hotels, as well as in commercial kitchens, whether you want a basic course for new employees or an in-depth training for experienced staff.

For whom?

We educate staff in grocery stores, restaurants, and hotels, as well as in commercial kitchens, whether you want a basic course for new employees or an in-depth training for experienced staff.

For whom?

We educate staff in grocery stores, restaurants, and hotels, as well as in commercial kitchens, whether you want a basic course for new employees or an in-depth training for experienced staff.

How it works

01

We will book a time that suits your business

02

The workshop is held on-site at your premises, in your fish counter or your kitchen, or at another agreed-upon location

03

Practical sessions are interspersed with theory on products, handling, and sales

04

You will gain tools and knowledge that make an immediate impact on your everyday work.

Book workshop

Do you want to increase the knowledge of your staff and create greater job satisfaction at the fish counter? Contact us and we will tailor a program that suits your needs.

Birger Wikström
+46 766 – 77 45 12
birger.wikstrom@sjomatgroup.se

We shall be the obvious full-service provider of seafood

© 2026 Sjömat Group AB

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